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August 2022 Social Media Content Calendar

Updated: Aug 25, 2022


August 2022 Social Media Content Calendar

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August 2022 holds several observance days during which you can share content that aligns with your industry. The numerous holidays are also a chance to create more awareness for your small business.

The numerous holidays are a chance to create more awareness for your small business

Do you have a social media content calendar to help you recognize and capitalize on these special days? If not, you might miss out on an opportunity to connect with your customers and save your mental energy when creating posts.


We've created a social media content calendar for August 2022 that will help you hit all the major platforms and keep your readers engaged. So, check it out and start planning.


August 1: Respect for Parents Day #RespectForParentsDay

This is a day to celebrate and honor parents around the world. Your social media posts can include photos and videos of family members, quotes about parents, or special deals for parents.

This is a day to celebrate and honor parents around the world

Make the most out of social media by recommending your products or services that would make life easier for parents.


August 2: National Coloring Book Day #NationalColoringBookDay

This is a fun day for businesses to show off their creative side. You can share coloring pages related to your industry. Run a contest where people color in your company's logo or inform people about discounts on products that your customers can use for coloring.


August 3: Black Women's Equal Pay Day #BlackWomensEqualPay

The day's objective is to bring awareness to the gender pay gap that black women face in America. Your content can include statistics about the pay gap or calls to action for businesses to do better. Create posts that promote products or services from black-owned small businesses.


August 8: International Cat Day #InternationalCatDay

August 2022 Social Media Content Calendar - International Cat Day

Photo by Chen on Unsplash


This is a day to celebrate your feline friends. Your Instagram posts can include photos and videos of your employees with their cats and quotes about cats. You can share tips on how to take care of cats.


August 9: National Book Lovers Day #NationalBookLoversDay

Schedule posts that show your love of books. Post photos of employees reading or special deals for book lovers. Make the posts more engaging by asking your audience to name a book that has greatly impacted their lives.


August 11: National Sons and Daughters Day #SonsAndDaughtersDay

August 2022 Social Media Content Calendar -  Sons and Daughters Day

Photo by Elina Fairytale on Pexels


It's a day to celebrate the special bond between parents and their children. Create posts that honor the parent-child relationship. You can also suggest products or services that help parents spend quality time with their children without sounding salesy.


August 12: International Youth Day #InternationalYouthDay

The day is all about empowering youth around the world. Your content can include stories of inspiring young people and quotes about the power of youth. You can also urge the audience to support organizations that work with youth.


August 13: Left-Handers Day #LeftHandersDay

People celebrate the lefties of the world on this day. Social media posts can include fun facts about lefties and tips for living in a right-handed world.


August 15: National Relaxation Day #NationalRelaxationDay

August 2022 Social Media Content Calendar - National Relaxation Day

Encourage your audience to take some time for themselves and relax. Create posts that include relaxation tips and the health benefits of slowing down. Content aimed at finding out how your audience relaxes would increase engagement.


August 16: National Tell a Joke Day #NationalTellAJokeDay

This is a fun day to get your audience laughing. Social media posts can include jokes, funny videos, or humorous articles related to your industry. Encourage people to make others smile by asking them to crack a joke on this day.


August 19: World Humanitarian Day #WorldHumanitarianDay

The day is all about honoring the work of humanitarian workers around the world. Create stories of inspiring humanitarian workers, quotes about helping others, or calls to action for businesses to do more to help those in need.


August 20: National Lemonade Day #NationalLemonadeDay

August 2022 Social Media Content Calendar - National Lemonade Day

Photo by DESIGNbyJA on Pexels


This is a lovely day to celebrate one of summer's favorite drinks. You can post recipes for homemade lemonade and tips for making the perfect pitcher. For entrepreneurs who sell lemonade, you can offer a discount or giveaway on this day.


August 26: National Dog Day #NationalDogDay and National Women’s Equality Day #WomensEqualityDay

It's a day to celebrate our furry friends while promoting gender equality. Create touchy stories about dogs and ask your followers to share the best photos of them posing with their dogs.


To celebrate National Women's Equality Day, create posts highlighting women's rights to equality. Schedule content that educates people about the plight of women who lack equal opportunities.


August 29: Bank Holiday (August Bank Holiday, Last Summer Bank Holiday) #bankholiday #bankholidayweekend


The last bank holiday falls on the 29th of the month 2022 and signals the last week of the summer holidays. This is a good time to publish a post about what you have been up to in the summer, images are a lovely way to show that to your clients.


Bonus tip!

Clicking the button below you can use the template with all its texts, hashtags and picture in Hookle (a social media planner tool) right away and schedule your posts for the holiday.


 

Template


"Maybe it’s the sound of waves. Or the feeling of sand between your toes. Or simply because it’s a day off work. Whatever your reason or place, this summer bank holiday Monday is one to experience and to enjoy. Happy Bank Holidays! 👨‍👩‍👧‍👦 #bankholiday #bankholidayweekend #bankholidaymonday #family #holiday #PostedWithHookle"


August Bank Holiday 2022 - Last Summer Bank Holiday

 

Keep Your Audience Engaged With the August 2022 Social Media Content Calendar

Social media scheduling is a great way for small business owners to stay organized and ensure that their content is timely and relevant.


Use our August 2022 social media content calendar to make the most of the month by scheduling content that will engage and inspire your audience.


If you're worried about keeping up with a regular schedule for social media posts, consider using social media scheduler apps such as Hookle.


This social media assistant app will help you plan, schedule, and publish posts across all your platforms in one tool. Try it today to ensure your social media scheduling is hassle-free.

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