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UK 2025 July Content Calendar for Social Media Marketing

Updated: 4 days ago

UK 2025 July Content Calendar

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As a small business owner in the UK, you know that social media is key to connecting with your community, attracting new customers, and building loyalty. But juggling multiple platforms and content ideas can be overwhelming - especially during a busy summer season.


That’s why we’ve created this July content calendar specifically for UK small businesses.

A content calendar helps you stay organized and ensures you’re posting consistently

July includes fun and meaningful events like Love Parks Week (22-28 July) and the start of the school holidays (end of July, TBC) - perfect opportunities to engage your audience with timely, local content. But we’ve also listed specific dates which offer ready-made themes for your posts, from global awareness days to light-hearted celebrations that spark interaction and boost visibility.


Use this guide to plan ahead so you can focus on what matters most: running your business.


1. July 3 - International Plastic Bag Free Day

Plastic-Bag-Free-Day

International Plastic Bag Free Day is a global observance that aims to raise awareness of the environmental impact of plastic bags and promote sustainable alternatives.

This day is an excellent opportunity to showcase your commitment to the cause

If your business is involved in sustainability or eco-friendly products, this is an excellent opportunity to showcase your commitment to the cause. Consider creating posts that highlight your eco-friendly products or offer tips for reducing plastic waste.



2. July 5 - NHS Birthday (1948)

NHS Birthday

Celebrate the heart of UK healthcare - the NHS! Founded on July 5, 1948, the National Health Service has been a symbol of compassion, equality, and community care. Use this day to show gratitude to NHS workers, share local health initiatives, or spotlight community heroes.

Celebrate the heart of UK healthcare

A perfect time for businesses and creators to honour frontline efforts and spread appreciation with stories, thank-you messages, or charitable support.



3. July 7 - World Chocolate Day

Chocolate-Day

World Chocolate Day is a sweet and indulgent holiday that's perfect for businesses in the food and beverage industry. Consider creating posts that showcase your chocolate products or offer special deals to celebrate the day.



4. July 10 - National Kitten Day

Kitten-Day

National Kitten Day is a fun and adorable holiday that's perfect for businesses in the pet or vet industry. Consider creating posts that feature pictures of kittens or highlight your pet products and services.



5. July 11 - World Population Day

Population-Day

World Population Day is a global observance that raises awareness of population issues. If your business is involved in environmental or social issues, this is an excellent opportunity to share your message. Consider creating posts that highlight your commitment to sustainability or social responsibility.



6. July 12 - National Simplicity Day

Simplicity-Day

National Simplicity Day is a day to celebrate and embrace a simpler way of living. If your business is involved in minimalism or sustainability, this is an excellent opportunity to promote your message. Consider creating posts that offer tips for simplifying your customers' lives or showcase your minimalist products.



7. July 15-21 - National Picnic Week

National Picnic Week

Celebrate summer vibes with National Picnic Week! It’s the perfect excuse to enjoy the outdoors, share picnic recipes, and create fun, laid-back content.


Whether it’s a local park meetup, a garden spread, or solo sunshine break, encourage followers to get outside and unplug. Great for promoting food, lifestyle, and family brands - or simply joining in on the seasonal fun.



8. July 15 - National Give Something Away Day

Give-Something-Away-Day

National Give Something Away Day is a great opportunity for businesses to show their generosity and engage with their customers. Consider creating posts that offer freebies or discounts, or encourage customers to participate in a giveaway.



9. July 17 - World Emoji Day

World Emoji Day

Time to speak in symbols! 🌍😄 World Emoji Day on July 17 is a playful celebration of the emojis we use every day. Join the fun by asking your audience to share their mood with an emoji, create polls, or post emoji-only captions.

Ask your audience to share their mood with an emoji or post emoji-only captions

It’s a great way to boost engagement and show personality across platforms. Perfect for lighthearted, creative, and inclusive content.



10. July 20 - National Ice Cream Day/Week

Ice-Cream

Cool down your content with National Ice Cream Month this July! While originally from the US, it’s widely embraced in the UK as a fun, feel-good theme - especially during summer. The official celebration falls on the third Sunday of July, which is July 20 this year.


Share your favourite flavours, run a poll, or spotlight a local ice cream shop. It’s a perfect opportunity for lifestyle, food, and family-focused brands to create cheerful, engaging content.



11. July 20 - National Moon Day

Moon-Day

National Moon Day celebrates the day humans first walked on the moon in 1969. If your business is involved in space or astronomy, this is an excellent opportunity to share your passion and knowledge.


Consider creating posts that showcase your products or services related to space or astronomy, or share interesting facts about the moon.


Hashtags: #NationalMoonDay


12. July 28 - World Hepatitis Day

World Hepatitis Day

World Hepatitis Day is a globally recognized awareness day supported by the WHO and observed in the UK. It’s an opportunity to educate, raise awareness, and show support for those affected by hepatitis.

This day is an opportunity to educate, raise awareness, and show support

As a small business, you can use this day to share informative content, highlight local health initiatives, or collaborate with relevant charities. Meaningful posts on awareness days can show your brand’s social responsibility.



13. July 30 - International Day of Friendship

Day-of-Friendship

The International Day of Friendship is a global observance that celebrates the importance of friendship in promoting peace and understanding.


This is a great opportunity for businesses to connect with their customers on a personal level and show their appreciation for their loyalty. Consider creating posts that express gratitude for your customers or offer special deals as a thank-you.


14. July 31 - National Avocado Day

Avocado-Day

National Avocado Day is a fun and trendy holiday that's perfect for businesses in the food and beverage industry. Consider creating posts that feature avocado-based dishes or products, or offer special deals to celebrate the day.


Schedule Your July Posts in Advance

Having a social media content calendar is an essential tool for small business owners in the UK. It helps you plan ahead, stay organised, and maintain a consistent online presence - without the last-minute stress.

With Hookle, you can schedule posts and publish to all your platforms in one go

With smart scheduling tools like Hookle, you can streamline your efforts even further. Schedule posts in advance, create content in seconds using AI, and publish to all your social platforms, including Google Business Profile, in one go.


Don't just take our word for it - try it yourself. Download Hookle for free and simplify your social media management today!

"A great app, easy to use"​

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Catherine R.

I schedule posts for all my social media accounts on a daily basis. Saves lots of time. The AI produces excellent content for posts, and I love the comprehensive stats.

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Boost your social media marketing effortlessly and affordably with Hookle

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