Top 8 International Thank You Day Tips for Small Businesses 2026
- Hookle
- 1 hour ago
- 4 min read
In this blog, you’ll discover practical International Thank You Day tips with real examples, along with easy ways to plan and publish posts across all platforms using tools like Hookle.
Table of contents
International Thank You Day is observed every year on January 11, and it is a simple reminder to show appreciation to the people who keep your business going.
Below are practical, social-first ways to say “thanks” that feel genuine, not salesy. Let's dive in!
1. Post a customer spotlight with a thank you
Levante Cafe Levante Cafe did this nicely. Instead of spotlighting one customer, they shared a quick clip of the cafe full of people and thanked everyone at once. Paired with calm, comfortable music, it feels warm, genuine, and very real.
Keep the focus on your customers, not on your business
You can also pick one real customer and highlight them with a photo or a product they bought. Keep the focus on them, not on your business. For example: “Thank you, Mia, for stopping by every Friday after work for our cinnamon roll box. You’ve made our Fridays a tradition too.”
Hashtags: #ThankYou #CustomerLove #ShopLocal #SmallBusiness
2. Film a 15-sec thank-you reel from the owner
A great example comes from the travel agency Travelling to Lisbon in Portugal. They shared how saying “thank you” (obrigado) can be useful throughout a visitor’s trip. It’s simple, educational, and nicely tied to their local expertise.
Short face-to-camera videos build trust quickly. Share one specific thing you appreciate, or explain how gratitude plays a role in your service or daily work.
3. Share a behind-the-scenes thank-you moment
SoulCycle showcased a great behind-the-scenes moment by filling an entire mirror with notes about what they’re thankful for. Simple, honest, and very powerful.
Show the real work behind your business, packing orders, prepping dough, setting up a display, or writing thank-you notes. Add a simple “thank you” caption and let the moment speak for itself.
Hashtags: #BTS #ThankYou #MakersGonnaMake #SupportSmall
4. Keep It Real and Thank Your People
Who says it needs to be fancy? Authenticity counts. Dante Casella, a realtor, shared a simple TikTok-style clip where he thanked his coworkers one by one. No script, no polish, just real appreciation. That’s what makes it inspiring.
If you have staff, feature them and what they do. If you’re solo, thank your “team” too: family, friends, or mentors who support you.
Hashtags: #TeamAppreciation #ThankYou #SmallBizTeam #WorkCulture
5. Run a small thank-you giveaway
Monat Official nailed it with a super short, 7-second clip showcasing the products she was giving away. Catchy music, quick visuals, and no overthinking. Simple works.
Keep it easy. No “tag 10 friends and share to 7 stories.” Make it a thank-you, not a chore.
Hashtags: #Giveaway #ThankYou #GoodVibes #LocalGiveaway
6. Share a Thank You That Teaches Something New
Just like Freeda En, an educator, who shared an awesome clip teaching how to say “thank you” in sign language. Simple, inclusive, and paired with great music, it’s a powerful way to educate while spreading appreciation.
Sharing small, helpful tips like this shows your values and gives your audience something meaningful to take away.
7. Thank Your Audience by Showing Your Team
Just like scewo_official, the stair-climbing wheelchair company, who shared their International Thank You Day post featuring their team. Highlighting the people behind the product is a powerful gesture that builds trust and human connection.
Whether it’s your full staff or just a small team, a simple group photo or short video saying thank you shows appreciation and reminds customers that real people make your business possible.
8. Share Thank You Notes to Encourage Positivity
Wearemetyis nailed it by sharing a carousel post focused on thank-you notes for teammates. Small, personal gestures like handwritten notes or short messages can have a big impact and instantly boost morale.
Encourage your team to write one thank-you note to a colleague and share a few of them on social media. It shows appreciation, strengthens your culture, and makes your brand feel more human.
Save Time and Manage All Your Socials with One App
International Thank You Day content works best when it’s shared consistently across your channels, not just posted once. Scheduling your thank-you posts in advance helps you stay present with customers throughout the day. Still, planning everything can feel overwhelming. That’s where tools like Hookle help.
With Hookle, you can manage posts for multiple social platforms in one place
With Hookle, you can plan, create, and schedule posts for multiple social platforms and Google Business Profile from one place. You can also get post ideas and create content with the help of AI, making it easier to stay consistent without extra effort.
Don’t just take our word for it. Download Hookle for free and schedule your International Thank You Day posts in minutes.
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