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March 2022 Social Media Content Calendar Ideas for Small Businesses

Updated: Mar 11, 2022

Photo by Hookle


  • National Days of March

  • National Weeks of March

  • Pulling It All Together

If you’re reading this article, chances are you’re already planning posts in to social media content calendar and publishing on your social channels regularly. But coming up with new, compelling content month after month can be challenging.

One rule of thumb for social media is that the majority of your social media posts should inform, educate, and entertain your audience, while only a small portion, about 20 percent, should directly promote your business (e.g., purchase links, direct ads, sales links).

So, if you’re an artist known for the colorful, custom art in your eclectic gallery, a handful of your posts each month might be about the new paintings on sale at the gallery or an upcoming workshop.

The rest, however, might emphasize your “eclectic” brand identity. You could share profiles about little-known artists, post quirky video clips, or tie them into current events using your unique brand voice.

What’s important is discovering your brand’s voice and testing the posting ratio that works best for your brand

Your consumers are savvy enough to know that everything you post is, to some degree, trying to earn their business, even if it’s something that’s merely entertaining. What’s important is discovering your brand’s voice and testing the posting ratio that works best for your brand.

To give you a jump on ideas for all of that content, we’ve pulled together a list of March 2022 social media calendar content with themes, hashtags, and post ideas that will feed your feeds the entire month of March!

National Days of March

We admit it. Many of these so-called “national” days are so obscure or over-the-top as to seem useless, right? Yet, we think that’s what makes them kind of fun. You just have to use a little imagination.

I mean, national “Unique Names Day” on March 7? Just think of the possibilities for that post!

Example: Sending a shout out to some of our favorite clients, Maartje, Dyne, Apple, Marin, Jano, Nevaeh, in honor of #UniqueNamesDay We appreciate you!

March 1st

March 2nd

March 3rd

March 4th

March 5th

Photo by Bekky Bekks on Unsplash

March 6th

March 7th


"Our fabulous clients; Terppa, Dyne, Apple, Marin, Jano, Nevaeh, in honor of #UniqueNamesDay We appreciate you!".

Social media calendar march 2022 - Unique Names Day

March 8th

Example: We’re giving away a free (cookie) for the best response. Tell us about a time you made an embarrassing typo! #NationalProofreadingDay


“Every woman’s success should be an inspiration to another. We’re strongest when we cheer each other on.” Serena Williams, Athlete. Happy Women's Day! 🌸🌸🌸 #InternationalWomensDay #HappyWomensDay #WomensDay #WomenPower

Social media content ideas February 2022 - women's day

March 9th

March 10th

March 11th

March 12th

March 13th

March 14th

March 15th

March 16th

March 17th

March 18th

Photo by SJ Objio on Unsplash

March 19th

March 20th

March 21st

March 22nd

Example: Did you know that brushing your teeth with the water running uses about 4 gallons of water, while turning off the water off when you're not rinsing uses less than a quarter of a gallon (. 25)? #WorldWaterDay

March 23rd

March 24th

Photo by Bon Vivant on Unsplash

March 25th

March 26th

March 28th

March 30th

March 31st

National Weeks of March

March 6th – 12th

Words Matter Week: The week coincides with National Grammar Day and is designated to “stamp out verbal slop and drivel,” according to the site.

First Two Weeks of March (or when it is convenient)

National Procrastination Week: The goal for the week is to celebrate the act of procrastinating by leaving necessary tasks to be done at a later time. #nationalprocrastinationweek #procrastination

March 21st - 27th

National Introverts Week: Confronting the stigma of introversion and celebrating the inherent qualities that make introverts such a dynamic and successful part of our world. #NationalIntrovertsWeek

March 27th - April 2nd

National Cleaning Week: A time to put away Winter essentials and tidy up our homes to usher in the fresh start of Spring. #NationalCleaningWeek #CleaningWeek

Pulling It All Together

By now you should have more than enough ideas for creating dozens of engaging pieces of content for your March calendar.

Ideally, you’ll publish them in a variety of formats (e.g., photos, memes, video clips, polls) across a range of social platforms, sprinkled strategically with hashtags and sales content.

If all this sounds a bit daunting, please know that there are social media content planner and scheduler apps that can help you a lot when planning and publishing your social media content. Such as Hookle app, which was designed specifically to help small business owners, you can plan content and manage all your social media accounts with ease.

With Hookle, you can schedule all of your posts for March in advance if you wish. For each of your channels simultaneously, or just do a few at a time. It’s your choice.

We’re here to help make it easy - enjoy the month of March!

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Social media marketing in your pocket.

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Social media marketing in your pocket.

Download Hookle and get started for free.

Download Hookle Google Play
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