Top 8 Social Media Marketing Tips for Vegan Month 2025
- Hookle
- Oct 15
- 5 min read
In this blog post, we’ll explore Vegan Month (November) and how you, as a small business owner, can make the most of it in your social media marketing. Plus, we’ll show you how to effortlessly publish posts across all your social platforms using smart, time-saving tools like Hookle.
Table of Contents
November marks Vegan Month, a time when people around the world explore and celebrate plant-based living. For small business owners - whether you run a café, sell skincare, or manage a grocery store - this month is a golden opportunity to connect with conscious consumers.
Vegan Month: A Perfect Opportunity for Social Media Growth
Let’s explore practical, easy-to-apply social media marketing tips you can use every day to join the celebration, build engagement, and attract more followers. But before we dive into the tips, let’s take a moment to understand what “vegan” actually means - and how it connects to your business.
What Does “Vegan” Really Mean?
At its core, “vegan” means avoiding all animal-derived ingredients or products. But it’s more than just a diet it’s a lifestyle centered around compassion, sustainability, and mindful choices that reduce harm to animals and the environment.
For businesses, embracing vegan values doesn’t necessarily mean changing everything you do - often, it’s about making small, thoughtful adjustments or highlighting what you already offer.
Here are a few examples:
Cafés & Restaurants: Offering plant-based dishes like oat milk lattes, vegan burgers, or dairy-free desserts.
Beauty & Skincare Brands: Promoting cruelty-free, plant-based ingredients and avoiding animal testing.
Fashion & Retail: Using eco-friendly fabrics like organic cotton, cork, or recycled materials instead of leather or wool.
Local Stores: Labeling vegan-friendly products clearly so customers can make conscious choices.
Service Businesses: Supporting sustainability efforts, such as going paperless or partnering with eco-conscious brands.
Adopting vegan-friendly practices - even small ones - can strengthen your brand’s image and attract conscious consumers who value authenticity and responsibility.
Now, let's dive into the tips!
1. Celebrate Vegan Month with Purpose
Yes, West Vegan nailed it - if you want to go vegan but have no idea where to start, their “1 Month Vegan Challenge” is a great example. They included everything beginners need and smartly added a link in their bio to make it easy to join.
Kick off Vegan Month with a meaningful post
You can do something similar! Kick off Vegan Month with a meaningful post that celebrates your commitment to sustainability, wellness, or animal welfare. Even a short caption like “Happy Vegan Month! Here’s to a kinder, greener world 🌱” can set the tone and inspire your audience to engage.
2. Share Your Vegan Story
Meatless Meals from Liverpool, UK shared their inspiring story - an authentic journey that truly stands out. Superb!
People love stories - so share yours!
People love stories. Share why your business supports vegan values - maybe it began with one vegan customer request, a personal lifestyle change, or a mission to create more sustainable options. Authentic storytelling builds trust, connection, and loyalty with your audience.
3. Highlight Plant-Based Products
What a delicious clip by Healthy Substance, a Latin kitchen highlighting the vegan side of Mexican cuisine. So tasty-looking you’d want to grab it right off the screen!
Spotlight your vegan-friendly items in posts, stories, or carousels
Spotlight your vegan-friendly items in posts, stories, or carousels. Add “🌱” emojis or a small “Vegan” label in the corner of your product photos to make them instantly recognizable and appealing.
4. Create Simple Vegan Recipe Posts
Vegan chef Taras Vegan Treats shared a simple and sustainable recipe using old potatoes - an awesome example of creative, zero-waste cooking!
Share quick, visually appealing recipes like smoothies or desserts
Share quick, visually appealing recipes like smoothies, bowls, or desserts. People love snackable content they can save or share, and it positions your brand as helpful, relatable, and inspiring.
5. Educate with Quick Vegan Facts
Plant Based News shared an awesome educational clip highlighting 5 reasons why a plant-based diet is better for the environment - well done!
Post bite-sized facts like: “Did you know? Choosing a vegan meal saves about 1,100 gallons of water.”
Educational content like this boosts shares, starts meaningful conversations, and shows your audience that you care about the bigger picture.
6. Boost Local Discovery This Vegan Month
This is huge for local visibility - especially during Vegan Month when people are actively searching for plant-based dining options nearby. A complete Google Business Profile helps locals find and trust your business quickly - whether you run a vegan café, beauty salon, boutique, or grocery store. It’s often the first thing they see when searching for services in your area. So make it count!
Add your opening hours, location, and contact details, and upload eye-catching photos of your products, your space, or happy customers enjoying what you offer. Link your socials and encourage reviews - those stars build trust faster than any ad ever could.
Keep Your Profile Active with Regular Updates
Don’t just set it and forget it. Keep your profile fresh by posting updates about new vegan products, special offers, or behind-the-scenes moments from your business. You can post directly to Google, or save time by using tools like Hookle, which lets you schedule posts to Google and all your other social platforms from one simple app.
Haven’t set up your profile yet? It’s free, quick, and one of the most effective ways to grow your vegan-friendly business locally. Create Google Profile today and make sure conscious customers can find you easily!
7. Share Behind-the-Scenes Prep
Vegan activist Queen Vegan Talks showcased the Go Vegan preparations behind the scenes while getting ready for the Nature March in London - an awesome, eye-opening, and educational short clip!
Show how your vegan products are made, packed, or sourced, or share other behind-the-scenes moments like this. Authentic glimpses into your process make your brand feel personal, transparent, and trustworthy.
8. Give Vegan Based Tips
Just like Sharon Palmer did above - as a creator, she shared great vegan-based tips on how to use persimmons in everyday meals.
Authentic, helpful content not only educates but also strengthens your brand
You could do something similar by showcasing one of your own vegan-friendly ingredients or products. For example, share a quick recipe, storage hack, or creative serving idea something your audience can easily try at home.
Authentic, helpful content like this not only educates but also strengthens your brand’s connection with followers.
Schedule Your Vegan Posts to All Platforms with One App
Keeping up with Vegan Month can feel overwhelming - but it doesn’t have to be. With social media management apps like Hookle, you can create, schedule, and publish posts across all your social channels in one simple app.
With Hookle, you can manage all your socials & Google Profile in one simple app
Hookle’s AI-powered content suggestions help you come up with vegan post ideas, captions, and hashtags personalized to your brand’s tone and message - so you can focus on what truly matters: running your business.
Don’t just take our word for it - try it yourself. Download Hookle free today and let your social media marketing flow as smoothly as your favorite vegan smoothie!
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