Updated: Mar 31
Are you still struggling to come up with a good Easter message for your social media channels? No worries - we're here to help!
These ideas and tips will help you create the perfect Easter content to engage your followers.
1. Post holiday greetings with Easter-themed images
For a quick win, you can enliven your social media with seasonal colors and images.
Easter greetings with bright colors, eggs, bunnies, or the like make your social feeds look friendly and approachable. Pictures of food also always work - so a nice photo of your Easter dinner is another good option.
Easter greetings with bright colors, eggs, bunnies, or the like make your social feeds look friendly and approachable
Use royalty-free image services, such as Unsplash, to easily find Easter-themes pictures if you don't have any at hand.
2. Show what happens behind the scenes
Behind-the-scenes photos of your team pique the interest of your followers, and Easter provides another opportunity for such content.
Did your team work on something special for the holidays, or have an interesting pre-Easter get-together after work? Show your followers what you've been up to!
3. Promote an Easter offer
Holidays like Easter are great times for promotional campaigns, as many people may want to indulge in some shopping.
Holidays like Easter are great times for promotional campaigns, as many people may want to indulge in some shopping
Of course, you would like them to do that with your business. A quick limited-time Easter discount, promoted through a colorful social media post, may do the trick!
4. Organize an Easter egg hunt
Do you want to put in a bit more effort to make something even more Easter-themed for your promotion? Ask your followers to search through, for example, your social feed or website to find the Easter eggs you've hidden.
The winners can get freebies or discounts from you, and everyone can be engaged - and scanning through your content to boot!
5. Add the right hashtags
Including appropriate hashtags in your message allows it to be shown not only to the people that follow you, but also to those who follow the hashtags you use.
Put in a couple of generic ones, like #Easter, combined with a few hashtags that are unique to your business or the followers you want to attract. For example, a bakery may add #cake to a photo of their Easter cakes - or even a more specific one, like #eastercake.
Take some time to think about the best way to get your post seen by the people you want to see it!
As a final tip, remember that scheduling your holiday content in advance is a great way to keep your social channels buzzing and avoid that last-minute rush. Stay safe, and Happy Easter!
For an easy tool to plan, share or schedule your Easter posts to all your social networks, you can try the Hookle App.