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How to Get More Followers on Pinterest: 10 Tips for Small Businesses


How to Get More Followers on Pinterest: 10 Tips for Small Businesses

Photo by Hookle


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Did you know that 445 million people use Pinterest and share new pins monthly? Do you want to get more of these people to follow your brand and engage with your Pinterest boards?

Effective Pinterest marketing encourages your audience to engage with your small business

Effective Pinterest marketing can help you share visual content with your target audience and encourage them to engage with your small business.


Do you need help on how to gain followers on Pinterest and expanding your reach? If so, this guide is for you.


Pinterest Marketing Basics

How to Get More Followers on Pinterest - Pinterest-Marketing-Basics

Photo by Hookle


Pinterest marketing involves using Pinterest as part of a larger social media marketing strategy. It helps business owners reach new audiences and increase brand awareness.


It’s easy to set up a Pinterest business account. Simply sign up, provide some basic details about your business, and you’ll be ready to start pinning.


Engaging with popular content (repinning, commenting, sharing, etc.) can help you start building an audience right away and begin establishing your brand on the platform.


How to Increase Followers on Pinterest

Some small business owners struggle to continue building an audience after gaining an initial following on Pinterest. If this is the case for you, here are ten tips on how to get more followers on Pinterest.


1. Join the Right Group Boards

How to Gain More Followers on Pinterest - Group-Board-Pinterest

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Group boards are an excellent tool to utilize if you want to connect and collaborate with other pinners. Search for group boards that are relevant to your business, then request to join them (you can usually find specific instructions for joining in the group description).


2. Post New and Unique Content